Manager, Social Media Job at San Diego Padres, San Diego, CA

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  • San Diego Padres
  • San Diego, CA

Job Description

DEPARTMENT: Content & Social Media

REPORTS TO: Senior Manager, Social Media

STATUS: Full-Time; Exempt

San Diego Padres Commitment:

The San Diego Padres are committed to creating a diverse and inclusive environment for our employees. We strive to create an environment for everyone by including perspectives from backgrounds that vary by race, ethnicity, religion, gender, age, disability, sexual orientation, veteran status, and national origin.

If you are not sure you’re 100% qualified but are up for the challenge - we want you to apply. We believe skills are transferable and passion for our mission goes a long way.

Your role as a Manager, Social Media:

You will be primarily responsible for the day-to-day management and publishing of the Padres' social media channels and related accounts, including Petco Park and Los Padres. This role involves collaborating closely with the Senior Manager, Social Media, to craft compelling copy, create engaging posts, and maintain an up-to-date content calendar. Additionally, the Manager, Social Media, will be expected to cover a significant portion of Padres home and road games, ensuring real-time content is generated to engage fans throughout the season.

All the responsibilities we will trust you with:

  • Help develop a comprehensive social media strategy and content calendar that reflects organizational business goals, including baseball coverage, marketing initiatives, community engagement efforts, special events, and more
  • Responsible for the day-to-day posting across platforms including but not limited to Facebook, X, Instagram, TikTok, LinkedIn, and YouTube
  • Ideate and write engaging copy that is a positive reflection of the Padres brand and consistent with the voice of our accounts
  • Provide live coverage during Padres home and away games, focusing on key moments, player milestones, fan experiences, and behind-the-scenes content
  • Assist and collaborate with photography, video, and graphic design staff on relevant executions and content plans
  • Partner with the Partnerships team to ideate, create, post and track sponsored content in alignment with the Padres’ brand and in support of sponsor goals
  • Collaborate with the Petco Park Events team on timely concert announcements, special events promotions, coverage, and recaps
  • Work closely with the Hospitality team to ideate and create compelling content around food, beverage, and merchandise offerings at Petco Park
  • Upload articles to FriarWire, the official Padres blog
  • Monitor and respond to fan interactions, driving conversations and fostering a positive online community
  • Stay ahead of current digital trends, integrating viral content, popular memes, and emerging platforms into Padres' social media strategy
  • Track, analyze, and report the performance of social media posts, adjusting strategies based on data to maximize engagement and growth across all platforms

Your areas of knowledge and expertise that matter most:

  • Proficient computer skills including experience with MS Office products such as Word, Excel, Outlook, PowerPoint, etc., and general knowledge of basic office equipment including copier, laser printer, telephone, and computer
  • Proficient in social media content creation tools, such as Slate, Adobe Creative Suite (Premiere, Photoshop, Illustrator, Lightroom), and other relevant platforms
  • Familiarity with social media analytics tools, including AirTable, Sprinklr, and Zoomph, with the ability to translate metrics into actionable insights
  • Strong passion for baseball with the ability to create content that resonates with both dedicated fans and casual observers
  • Deep understanding of current social media trends, digital marketing strategies, and fan engagement techniques
  • Ability to thrive in a fast-paced environment, particularly during live sporting events
  • Possess strong communication skills, both written and verbal, and effectively work well with others in a collaborative, respectful manner
  • Exceptional time management and organizational skills with capacity to handle high volumes of detailed work, multi-task and manage projects on strict deadlines
  • Maintain professional demeanor with a high degree of discretion, integrity, and accountability
  • Maintain consistent, punctual, and reliable attendance

You will be required to meet the following:

  • Must be at least 18 years of age by the start of employment
  • Four-year bachelor’s degree (or equivalent education), preferably in Marketing, Communications, Sports Management, Journalism, or a related field
  • Minimum of two (2) years of social media experience, ideally in the sports industry
  • Proven, extensive experience in social media for a major brand, including content development and management across multiple platforms
  • Excellent interpersonal skills, with the ability to collaborate effectively in a team and engage with fans in a positive, brand-aligned manner
  • Proven ability to write engaging copy and create visually compelling content across social media platforms
  • Fluently bilingual in English/Spanish a plus
  • Able to work flexible hours including evenings, weekends, Padres home and road games, special events, holidays, and extended hours as needed
  • Able to travel as needed
  • Minimum physical requirements: able to travel to and gain access to various areas of the ballpark for prolonged periods of time during games and events; able to lift and transport up to 25 pounds
  • As a condition of employment, you must successfully complete all post-offer, pre-employment requirements, including but not limited to a background check

Salary and additional compensation:

Per the California pay transparency law, the base salary range for this full-time position is $68,640.00 to $72,000.00. As a candidate for this position, your salary and related elements of compensation will be contingent upon your work experience, education, job-related skills and any other factors the San Diego Padres considers relevant to the hiring decision for this position.

In addition to the base salary, the Padres believe in providing a very competitive and generous compensation and benefits package for its employees. Benefits include, but are not limited to: Medical, Dental, Vision, 401(k) with employer match + automatic company Safe Harbor contribution, Basic Life Insurance (with option to purchase Supplemental Life Insurance), Pet Insurance, generous paid time off (PTO) and holiday program, paid employee parking, onsite barista service, employer provided game tickets to home games, onsite experiences, ballpark discounts on food and retail, work from home Fridays (during the off-season and when team is on the road), smart casual dress code and so much more! All benefits are subject to eligibility requirements and the terms of official plan documents which may be modified or amended at any given time.

The San Diego Padres are an Equal Opportunity Employer.

Job Tags

Holiday work, Full time, Temporary work, Work experience placement, Casual work, Work from home, Flexible hours, Afternoon shift,

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